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The upcoming film Production No. 1, being made under the banner of Sakala Samrudhi Arts, was grandly launched today with a traditional pooja ceremony. The film marks the directorial debut of Gautham Prasad Yallapu, who is also handling the story and screenplay. Rajeev Varma and Malaika T. Vasupalli are playing the lead pair in the film. Lyricist Chandrabose gave the first clap for the lead pair, while producer Kanumuri Prasad Raju switched on the camera. Director Gautham Prasad Yallapu directed the first shot.